Our Expertise
Business
Components
We integrate narrative, technology, and business
as three components for co-creating urban futures.
Narrative Design
We uncover contexts rooted in people's memories and emotions, then give new meaning to spaces and brands. Rather than surface-level design, we build stories that resonate deeply and create formative experiences that move people.
Context Research
Research the history, culture, and memory of a place to uncover hidden stories.
Story Architecture
Design the core narrative for a space or brand from the context we discover.
Experience Design
Turn the story into concrete experiences people can feel with all five senses.
Impact Measurement
Measure emotional response and behavioral change, then improve continuously.
AI Digital Twin
We precisely recreate real cities and spaces digitally, then simulate human behavior and emotional movement with AI models. Before implementation, we verify and optimize new experiential value where physical and digital spaces intersect.
3D Space Modeling
Digitize physical space with high precision through LiDAR, drones, and image analysis.
Behavior AI Training
Train AI on movement data, purchasing behavior, and social sentiment to learn human patterns.
Future Simulation
Simulate future conditions across scenarios in real time.
Optimization Loop
Feed simulation results back into physical space and optimize continuously.
Narrative Business
We build business models and project schemes around story and empathy. Moving beyond top-down development, we create lasting relationships between cities and people through agile co-creation with diverse stakeholders.
Stakeholder Mapping
Visualize the hopes and interests of residents, companies, governments, and other stakeholders.
Co-creation Workshop
Run workshops with stakeholders to co-create the desired future image.
Agile Prototyping
Start small, validate repeatedly, minimize risk, and maximize value.
Ecosystem Building
Build sustainable revenue structures and ecosystems where all stakeholders win.